WATER · SOLAR · CONSULTING

Real numbers.For the whole house.

Send us your bill and we will tell you what the house actually needs, or that it needs nothing. We sell and install water filtration, and we place solar, roofing, HVAC and backup power with crews we would use on our own homes. Watertown and Brownville, New York. Central Florida. Solar in 36 markets.

No salesman at your door unless you ask for one.

We sell and install

  • Solar
  • Water filtration
  • Roofing
  • HVAC
  • Batteries
  • Generators
  • Whole-home systems

01 //WHO WE ARE

One family. One standard.

In the spring of 2020 we lost everything, loaded three kids into a 26-foot U-Haul, and drove home to Watertown, New York. I was a Navy electrician, not a salesperson. I took a commission-only door-to-door solar job because rent was due.

What I found on those doors: homeowners deserve to be served, not sold, and reps deserve a place that actually gives a damn whether they succeed. I couldn't find that culture, so I built it.

Aryen Wood, founder. The whole story.

Brownville, New YorkWC Solar, WC Water, WC Consulting
One place, every productSolar, water, roofing, HVAC, batteries, generators. One rep, one app.
The method is a bookSolar Doesn't Sell Itself, revised September 2026

02 //WHERE THIS COMES FROM

I have sold for companies that no longer exist.

  1. Apr 15, 2023NEM 3.0 takes effect in California
  2. Aug 5, 2024SunPower files Chapter 11, dealer network sold
  3. $2.1MReceivables WC never collected
  4. Apr 15, 2026Freedom Forever files Chapter 11
  5. TodayWC is still here, and still the contact after the install

01

All three jobs.

I have done the doors, run the teams, and sold virtually.

02

Thirteen reps, one market.

Run out of Watertown, none of us in the same state, and the top non-installing SunPower dealer in Santa Rosa.

03

Then the floor came out.

We were left holding $2.1 million that was never paid.

//

Reps lived it, not just companies.

When the company failed, it was the rep the homeowner called, not the installer.

  • We place the work with the strongest EPCs we can get to. Performance and solvency, checked, because the install has to outlive the sale.

03 //WHY WC

Why people pick WC.

  1. Solar panels on a shingle roof in northern New York

    WC Solar

    The install has to outlive the sale.

    36active solar markets, and one WC contact after the install

    Own it, finance it, or lease it, side by side with real payments. No price that expires tonight.

    Why WC Solar
  2. Dual tank whole-home water system installed beside a Florida home

    WC Water

    Tested at your tap before anything is quoted.

    30minute free test, in front of you, results on the spot

    If the water is fine, that is what you hear, and we leave. If not, our own crew installs the same week.

    Why WC Water
  3. A Wood Consulting rep holding a tablet

    WC Growth

    The rep sees the pay math before the sale.

    42states with WC teams, thousands of reps trained

    The app, the coach, the board and the map, tools other teams rent for $280 a rep, included from day one.

    Why WC Growth

"They didn't try and upsell anything extra and we appreciated that. On the day of installation the team came on time and was very professional, and kept me as the customer in the loop."

Rohit K., Oakland, CA ยท Yelp, 5 stars
All the reasons, for homeowners and for reps

If you own the house

  • Every option, not our favorite one. Own it, finance it, or lease it, whichever we can offer in your state, side by side with real payments.
  • No fake deadlines. No countdown timers, no price that expires tonight. If the site survey, the utility, or financing changes the number, we show you why.
  • One WC contact after the sale. A vetted install network in 36 markets. If something goes wrong after the install, you call us, not a 1-800 line.
  • Water tested before it is quoted. A 30-minute test at your tap, in front of you. If the water is fine, that is what you hear, and we leave.
  • Financing you have heard of. Axia by Qcells, Enfin by Qcells, GoodLeap, Sunlight, LightReach, Concert and Aven. Whichever fits your state and your credit, shown side by side.

If you sell

  • You see the pay math before you sell. The commission on the deal, from the deal's own inputs, before you sell it. If it changes, you can see where.
  • Tools other teams rent for $280 a rep, included. The app, the coach, the board, the map, from day one.
  • A back office that answers. Design, financing, install coordination, service are not dumped on you. You sell. We carry the rest.
  • Bringing a team? Keep your margin, drop three rented vendors, and put your name on the app. Dealers start here.

Teams in 42 states. Thousands of reps trained. The method is a book you can buy and check.

04 //WC WATER · CENTRAL FLORIDA + WATERTOWN, NY

Free water test. Same-week install. Our own crew.

If the test finds a problem, you get a system sized to it, installed by the people who sold it, with a limited lifetime warranty.*

  • 30 minFree in-home water test, results on the spot
  • Same weekInstall by our crew, not a subcontractor
  • $0 downFinancing available, warranty included
  • NSFCertified equipment, sized to your home
  • Dedicated drinking-water faucet installed on a granite counter
  • Under-sink reverse osmosis unit installed
  • Dual tank whole-home water system installed at a Florida home
  • Whole-home water softener installed beside a Florida garage

Every photo is our own work in a real customer's home. See more installs.

*Limited lifetime warranty: the valve is covered for life, the tank assembly for five years. Ask us for the written terms before you buy.

05 //THE WC APP · LIVE

Run one door and watch the whole day update.

This is the WC app on a practice team. Log a knock, pick the outcome, and watch the pin, the board, the pipeline, and the pay move from the same action. Nothing saves to a real account.

Everything the app does

One log feeds everything. The map, the board, the pipeline, and the commission record move from the same door.

Nobody argues about payroll. The rep always knows where they stand and what they are owed.

LIVE · PRACTICE ORG
01 // LOG A DOOR02 // WATCH THE PIN LAND03 // CHECK THE BOARD

06 //WHERE WE WORK

Thirty-six active solar markets. Water in Florida and northern New York.

Home base is Brownville, NY. WC Water installs with its own crew in Central Florida and around Watertown, NY. Solar runs through a vetted install network in the states lit below, at rates on one published card.

36 active solar markets42 states sold intoRate card WC-RC-2026-07

07 //STILL READING?

Start where you belong.

If you own the house, get the real number. If you sell, come sell it the right way.

SERVICE // U.S. Navy, 8 yearsTRADE // Licensed ElectricianAUTHOR // "Solar Doesn't Sell Itself"

WE PARTNER WITH // Authorized on every lender. Fulfillment through Axia by Qcells and Seamless Home.

  • Axia by Qcells
  • Seamless Home
  • EnFin by Qcells
  • Sunlight Financial
  • Concert Finance
  • GoodLeap
  • LightReach by Palmetto
  • Aven